Why is Pepsi Marketing Mountain Dew Throwback so Erratically?
When did consumer giants with a strong brand start taking the unprecedented step of putting out a product for a certain period of time only … Read more
When did consumer giants with a strong brand start taking the unprecedented step of putting out a product for a certain period of time only … Read more
As should be obvious from the sheer number of articles I have written about Mountain Dew, I am also a big fan of Mountain Dew’s … Read more
A few years ago Pepsi dived head first into the energy drink market with Mountain Dew Amp, a citrus based beverage that tasted not unlike … Read more
Do you Do the Dew? Are you a Mountain Dew addict like me? I grew up drinking Mountain Dew out of a glass bottle, back … Read more
Pepsi has a history of introducing new versions of its Mountain Dew product for trial periods. Over the course of the past few years it … Read more