McDonald’s Strategic Marketing Mix
Introduction When the Dick and Mac McDonald opened their first restaurant in San Bernardino, California in 1948, they never could have imagined the extraordinary growth … Read more
Introduction When the Dick and Mac McDonald opened their first restaurant in San Bernardino, California in 1948, they never could have imagined the extraordinary growth … Read more
As many enthusiasts may describe it, the pride of owning a Harley-Davidson is the pride of owning an ‘American Icon’. Harley-Davidson’s (HD) positioning strategy can … Read more
As per your request I have drafted this memo to share my thoughts regarding the marketing mix – product, pricing, promotion and placement – based … Read more
If you’re online at all these days, you probably hear a lot about Web 2.0. Marketing 2.0. is the counter to the latest engaging tools … Read more
The “Four Ps”- Product, Place, Price and Promotion, make up what is known as the Marketing Mix. The marketing mix also includes how each element … Read more